Blog - Business Management

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  Plan to Win: Forecasting and Calculating ROI for Project Success

  by Cella Staff
• Are you in control of your creative work?

  by Cella Staff
• Book Review 2: "The Corporate Creative" by Andy Epstein

  by Cella Staff
• Justifying Account Management

  by Susan Hunnicutt
• The Black Box of Management

  by Cella Staff
• Reflecting on 2011: What I’ve Learned

  by Jackie Schaffer
• Your Creative Brief Ambassador

  by Cella Staff
• Being a Strategic Partner ≠ Working on Strategic Projects

  by Cella Staff
• Managing a Zero-Based Cost Center

  by Cella Staff
• Extended Out-of-Office Planning

  by Cella Staff